Apache Beam, a data processing framework, has seen a surge in adoption for GenAI use cases. This growth can be attributed to our focus on building a user-friendly, efficient, and reliable platform. Beam ML empowers GenAI practitioners to dedicate their expertise to core tasks by removing technical hurdles and streamlining workflows. This approach has unlocked exponential growth, attracting industry leaders like Spotify and Google, alongside numerous mid-sized and smaller businesses, to leverage Beam ML for their production workloads. Join this talk to delve into the key learnings from Beam’s ML journey and discover how you can accelerate your own GenAI initiatives.